Online Marketing

Our developer Frank compares a website with no marketing similar to setting up a shop on the edge of town where few people go. There are various techniques which could be implemented to increase and retain your target audiences. These techniques range from ensuring all your correspondence includes your website details to developing an e-marketing campaign.

Search Engine Marketing and Web 2.0 technologies offer a sound base for your online marketing strategy.

Web 2.0 Marketing

Promote your cause online using Web 2.0 Technologies. You tube, Facebook, Twitter, My Space and Delicious -what do today's online technologies have to offer your Organisation? There are many people who view websites as an online leaflet. Today your online presence can offer your organisation so much more. Your organisation will have aims and objectives, why not ask yourself if your online presence is fit for purpose? How is it helping you to meet your objectives and could it be doing more?

We run 2-hour consultancy sessions designed to provide your organisation with an overview of the opportunities out there for you and explain what impact these could have on your organisation. Ask to talk to Sonia or Zoe to book a session.

Search Engine Marketing

When you look in Google for your website do you find it easily? Have you tried using a few different search phrases? Any better?

How do you know how well you are doing?

We can provide you with a free Website Ranking Report which is an in-depth analysis of your website's position, for specific keywords and phrases, in the search engines.

Search Engine Optimising requires a regular analysis of your website's performance, your competitor's performance and planned action to improve your status within the search engines. We offer Search Engine Marketing training and a range of managed packages to ensure you are on the right track. Packages offered include:

Starter Package

Keyword analysis
6 hours of SEO per quarter (to include non-SEO updates if required)
Optimisation and submission (Up to 4 localised key phrases) *
Search Engine position report (quarterly)

Quarterly - £210.00

Business Package

Detailed Keyword analysis
12 hours of SEO per quarter (to include non-SEO updates if required)
Detailed Optimisation and submission (Up to 8 localised key phrases) *
Search Engine position report (quarterly)
Competitor Analysis
Web 2.0 marketing set-up

Quarterly - £420.00

Enterprise Package

Detailed Keyword analysis
24 hours of SEO per quarter (to include non-SEO updates if required)
Detailed Optimisation and submission (Up to 8 localised and 2 national key phrases) *
Search Engine position report (quarterly)
Competitor Analysis
Monthly Performance Reports
Web 2.0 marketing set-up and upkeep

Quarterly - £950.00

Ultimate Package

For websites where top rankings are business critical, a comprehensive analysis and close client requirement liaison is performed to put together a bespoke online marketing plan. This will include Web 2.0 marketing, advanced link building and quarterly meeting with account managers.

Quarterly - £1500 +

'Pay Per Click' Advertising Management

Keyword Analysis, Campaign Setup and Ad Optimisation - £105
PPC Campaign – 10% of monthly spend.

SEO Site Audit

Web site analysis using a range of tools and techniques
Detailed report on our findings
Recommendations on how to improve the code and content structure
20% discount on work we are commissioned for to carry out the changes as made by our recommendations

Cost - £420.00

*additional national key phrases can be added to a package at £30 per key phrase per quarter
additional localised key phrases can be added to a package at £20 per key phrase per quarter